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County Limerick

Web design in Limerick, with the homework done.

Websites for Limerick businesses. In October 2026 we checked the websites of the 20 businesses Google shows first in Limerick, across five trades. This page shows what those sites have, what they miss, and what to fix first on your own.

King John's Castle in Limerick behind a row of shopfronts, a small boat in front and a laptop open on a new websiteKing John's Castle in Limerick behind a row of shopfronts, a small boat in front and a laptop open on a new website
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14 of the 20 businesses Google shows first in Limerick have a website of their own, and 13 of the 14 scored between 50 and 89 for speed on a phone. Of the 10 we could read, three do not load securely (https), and six show no price.

The headline numbers for Limerick, October 2026

  • 14 of 20 businesses Google shows first have a website of their own
  • 0 of 14 sites with a speed score reach 90 or more on a phone
  • 4 of 10 sites we could read show a price
  • 2 of 5 cafe, hairdresser and clinic sites we could read take bookings online
Where we looked

We checked the 20 businesses Google shows first in Limerick.

Checked · Study by , founder · How we checked

I set the rules for this study: one town per county, the same five searches in each, the businesses Google shows first, and no business named.

  1. We searched Google for five trades

    Plumbers, electricians, cafes, hairdressers and physio and physical therapy clinics, on 14 October 2026, on a phone, logged out, from Limerick city centre.

  2. We took the first four from each Maps list

    After removing chains, wrong trades, duplicate listings and anything outside the county. That gives 20.

  3. We checked each of the 20

    Their websites, their Google profiles, their Google ads and whether ChatGPT names them. We name none of them here.

Searches a month from County Limerick

Searches a month from County Limerick

  • Cafes and coffeeabout 15,580
  • Hairdressersabout 1,910
  • Physio and physical therapy clinicsabout 1,170
  • Plumbersabout 890
  • Electriciansabout 460
The searches in each total

Cafes and coffee about 15,580 a month

  • "coffee near me" 8,100
  • "cafe near me" 2,900
  • "coffee shop near me" 2,400
  • "cafe" 1,300
  • "cafe limerick" 880

Hairdressers about 1,910 a month

  • "hairdresser limerick" 1,000
  • "hair salon near me" 390
  • "hairdresser near me" 260
  • "hairdresser" 260

Physio and physical therapy clinics about 1,170 a month

  • "physio limerick" 590
  • "physio" 320
  • "physio near me" 260

Plumbers about 890 a month

  • "plumber limerick" 480
  • "plumber near me" 210
  • "plumber" 170
  • "emergency plumber" 30

Electricians about 460 a month

  • "electrician limerick" 210
  • "electrician" 140
  • "electrician near me" 110

Google's own monthly estimates for searches made from County Limerick: a 12-month average, rounded by Google, with singular and plural counted once.

Who has a website

14 of the 20 in Limerick have a website of their own.

Of the other six, one relies on Instagram alone, one relies on Facebook alone and four have no website we could find.

Further down the same Maps lists, 39 of the 83 businesses have a website of their own, so a website is more common at the top of each list than below it.

All four hairdressers at the top in Limerick have a website of their own; cafes have one of four. Plumbers, electricians and physio and physical therapy clinics have three of four each.

Limerick's 14 of 20 matches Dundalk and is above the 308 of 505 across the 26 study towns, so a new site there is judged on what it shows.

From County Limerick come about 15,580 searches a month for cafes and coffee, about 1,910 for hairdressers and about 1,170 for physio and physical therapy clinics. Of the ten Limerick sites we could read, five name the area they cover.

The shops are sorted by status, not by trade or by place on the map.

The 20 businesses Google shows first

  • Own website 14 of 20
  • Facebook or Instagram only 2 of 20
  • No website found 4 of 20
The rest of the same Maps lists, 83 businesses
  • Own website 39
  • Facebook or Instagram only 11
  • No website found 27
  • Not working, or could not tell 6
A phone showing a shop's website with a green call button, beside a booking calendar

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What the websites do

None of the 14 Limerick sites scored 90 or more for speed on a phone.

In October 2026, Google's PageSpeed test, run as a phone, gave the 14 sites with a speed score in Limerick city a median of 64.5 out of 100. One scored under 50; the other 13 came in between 50 and 89.

Speed on a phone

05090100

64.5 median score out of 100

  • Under 50 1
  • 50 to 89 13
  • 90 or more 0

Why speed matters

In October 2026, the biggest image or block of text on the 14 sites with a speed score in Limerick city took a median of 8.3 seconds to appear on a phone. Google's own mark for a good page is 2.5 seconds or less.

Google counts 90 or more as a good score, and none of the 14 got there. A Limerick site that does would outscore every one of them.

Run Google's Lighthouse test on your own site
Page checks and platforms, in numbers

What the 10 sites we could read do

  • 6 of 10 read say what they do and where, in the page title or main heading
  • 7 of 10 read put a tap-to-call link or a form on the home page
  • 4 of 10 read show a price
  • 5 of 10 read name the area they cover
  • 7 of 10 read load securely (https)
  • 2 of 5 cafe, hairdresser and clinic sites we could read take bookings online

What the 14 websites are built on

  • WordPress 4
  • Wix 1
  • Squarespace 1
  • Could not tell 8
What "read" and "scored" mean

"Read" means the 10 sites we could read page by page. Four more sites' hosts showed our checks a bot check or refused our requests. They count as live websites of the businesses' own, because the Google profile links them and Google's own speed test loads them. We could not read them, so they are left out of the page checks. "Scored" means the sites with a speed score: Google's speed test reached all 14, three runs each, median taken.

A list of search results with a cursor on the top result, which is lit green

Slow on a phone, or hard to find on Google?

Send the address and you'll get a straight read on its speed and on how it shows up on Google.

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Steps you can take

Four fixes for a Limerick website, each tied to a gap we measured.

  1. Put your prices, your area and a call button on the home page

    6 of 10 sites we could read show no price

    Put a guide price on the home page, next to the areas you cover and one tap to call. Five of the 10 Limerick sites we could read name their area; fewer show a price.

  2. Make it quick on a phone

    14 of 14 sites with a speed score stayed under 90 on a phone

    The Limerick sites took a median of 8.3 seconds to show their biggest image or text on a phone. Lighter images and fewer add-ons first; check monthly.

  3. Get a website of your own

    6 of 20 businesses Google shows first have no website of their own

    Four of the 20 at the top in Limerick have no website we could find, and two rely on Facebook or Instagram alone. A page of your own with your prices, area and a call button is the start.

  4. Get the setup underneath right

    11 of 83 businesses further down the Maps lists have not claimed their Google profile

    Every business at the top in Limerick has claimed its Google profile and lists its hours. Match them, link your website from the profile, and make sure the site loads over https.

Questions

What owners ask about a website.

Do businesses in Limerick have websites?

More than in 17 of the other 25 towns we checked. In October 2026, 14 of the 20 businesses Google showed first in Limerick city had a website of their own, across plumbers, electricians, cafes, hairdressers and physio and physical therapy clinics. Across all 26 towns in our county study it was 308 of 505.

Do I need a website if I have a Facebook page?

Yes, if you want customers to see what you charge and where you work. In October 2026, 14 of the 20 businesses Google shows first in Limerick have a website of their own, and two rely on Facebook or Instagram alone. A social page is a fair start. Your own website is where you set out, your way:

  • your prices
  • the area you cover
  • a way to call or book.
What should a small business website have?

Start with five things. Here is how the 10 Limerick sites we could read did:

  • What you do and where, in the page title or main heading: 6 of the 10 Limerick sites we could read in October 2026.
  • A tap-to-call link or a form on the home page: 7 of the 10.
  • A guide price where you can give one: 4 of the 10.
  • The area you cover: 5 of the 10.
  • Speed on a phone: of the 14 sites with a speed score, none reached 90 out of 100.

On our Limerick searches, Google's "People also ask" box asked "How much do hair extensions cost in Ireland?" A guide price on your own site answers it.

How much does a website cost?

It depends on the number of pages and what the site has to do. Our website packages and their prices are on the website development page, and bigger builds are quoted.

What does a website do that a Google listing doesn't?

It gives you a place of your own in the ordinary results under the map, and a page you control from top to bottom. Across our five Limerick searches in October 2026, 13 of the 50 places in the first ten ordinary results went to local businesses' own websites. Directories and listings took 13 of those 50, most often Yelp with four, Golden Pages with two and Plumbers in Ireland with two. Without a website of its own, a business shows up there only on someone else's page, such as a directory or a social page.

Do you only work with businesses in Limerick city?

No. We work with businesses across Ireland. The study looked at Limerick city because our method takes the biggest town in each county, and in County Limerick that is the city.

Michael Collins, founder of Wagyu Digital
MethodHow we checked
  • Checked October 2026. The searches ran on 14 October 2026 at about 3pm Irish time; ChatGPT was asked on 14 October 2026.
  • The 20 businesses are the first four local businesses in the Google Maps list for each of five trade searches. The searches ran on a phone, logged out, from Limerick city centre. Chains, wrong trades, duplicate listings and businesses outside the county were removed first. "The rest of the list" is everyone else in the same cleaned lists: 83 businesses.
  • A website counts only if it is the business's own. A Facebook or Instagram page alone does not.
  • A website linked from the Google profile counts as live even when its host shows our checks a bot check or refuses our requests. We cannot read those sites, so they are left out of every page check: "of 10 read" means the 10 sites we could read. Google's PageSpeed test can still reach them, so the speed figures ("of 14 scored") cover every site it scored.
  • Speed is Google's PageSpeed test, run as a phone, three runs per site, median taken. The load time is the same test's Largest Contentful Paint: when the biggest image or block of text appears.
  • Google ads come from Google's Ads Transparency Center, looked up by the business's own web address, plus one look at each search. So the ads figure counts only businesses with a web address of their own, including sites that no longer work. Facebook ads were not checked.
  • ChatGPT was asked "Who is a good [trade] in [town]?" three times for each trade, from Ireland, with web search on. A business counts as named if any of the answers names it.
  • "The first ten results for their own search" means the first ten ordinary results, under the map and the ads, for the business's trade-and-town search, such as "plumber limerick".
  • Distances run from the Limerick city centre point to each business's map pin.
  • Figures "across the 26 towns" add up the 505 businesses Google showed first in all 26 study towns, one town per county. Every town was searched the same way on the same day, 14 October 2026.
  • Anything else we could not check is left out of that count, and the count says so.
  • A median is the middle value. With an even number of businesses it is the average of the two middle values.
  • Searches a month are Google's own estimates (Google Ads search volume, read on 16 October 2026) for searches made by people in County Limerick: a 12-month average, rounded by Google. Each trade's total adds up the same set of searches in every county: the trade on its own, the trade with "near me", and the trade with "limerick" after it. Four more searches count too: "emergency plumber", "coffee near me", "coffee shop near me" and "hair salon near me".
  • Singular and plural are one search in Google's data, so neither is counted twice. A search Google gives no figure for is left out, not counted as zero. One person can search more than once, and not every search for a trade comes from someone hiring, so these figures count searches, not people.
  • No business from the study is named on these pages.

Sources: Google's guide to Largest Contentful Paint (good is 2.5 seconds or less); About PageSpeed Insights (90 or above is good); Google Ads Transparency Center.